Google Analytics – ‘Not Provided’

A day we all feared would come eventually came. SEO experts from around the globe had been dreading and anticipating this turn of events, some saying that it was “inevitable”. Nearly 2 years ago now, Google started to encrypt some of its signed-in search data and that’s when it all began. The ‘not provided’ virus […]

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Facebook Jumps on the Hashtag Bandwagon

From some very humble beginnings, the hashtag has now become a global craze that nearly every social media is exploiting. Considering Facebook is one of the biggest social networks in the world, it’s been a bit slow catching on to the trend; but now they’re on to it, can Facebook help their users unlock its […]

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Google Glass

Google Glass was first released to developers in February 2013, and is scheduled to become available to consumers in early 2014. Google Glass is a wearable computer which has an optical head mounted display (OHMD), developed by Google and being manufactured by Foxconn. Google Glass displays information in a smartphone-like hands-free format that can interact […]

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Fanatix – A New Social Media Network Dedicated to Sports Fans

Created in 2011, Fanatix is a social networking site that is dedicated to sports fans, providing users with the latest sporting stories from around the globe. It was designed by the creators of the “immensely popular” football blog – Caught Offside. Whereas ‘Caught of Side’ specialise in football results and transfer updates; Fanatix pride themselves on […]

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Google’s Second Chance with Orkut?

Orkut is a social networking site which was created on the 24th January 2004 by Orkut Büyükkökten. Mr Büyükkökten at the time was a Google employee, which entitled him to spend 20% of his working hours on his own projects- of which Orkut was one. During its primary stages Google did not perceive Orkut to […]

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Yahoo! goes shopping – First Tumblr, maybe Hula and perhaps Daily Motion!

Marissa Mayer, a former Google employee, was appointed Yahoo’s 3rd chief executive last July. Her goals for the company were to increase its market share and to compete more with their main rival – Google.  In an interview last October, she told Marketing Week that “Our top priority is a focused, coherent mobile strategy…it is […]

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Can Social Media ever work in Harmony with Education?

With social media now booming and playing an even more integrated part in our society, it only makes sense that other industries would want to utilise the success. Most industries have already started integrating social media into their strategies for instance the retail industry selling virtual stock in virtual games to engage customers ('A Brand […]

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Facebook’s Native app Adverts Hit The Mark

Facebook currently offer different forms of advertising including the usual brand promotions and sponsored adverts; however their latest type of advert, ‘Native App Advertising’, has had some positive responses. Native app advertising is explained by Facebook as ‘Mobile Ads for Apps’ and is designed to aid mobile app developers expand their business. Native app advertising […]

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Social Media: helping, not hindering our society

Some people are saying that we’re losing humanity to technology; and that soon the only face that we’ll see will have the word ‘inter’ before it. With the number of technological advancements on the rise, and the sales of them increasing at an even steeper rate, it’s no wonder that our homes are playing host […]

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One Step Closer to Big Brother

If you go back around a couple of hundred years or so, we’d personally know everyone we needed to know, moreover, we’d know pretty much everything about them from where they lived to their social habits. This was mainly due to the small scale span of our networks as we lived, worked, shopped and socialised […]

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